A live auction of domain names - Internet addresses with no content included - was the high point of last month's Internext convention in Las Vegas.Domain names like Kinkysex.com and Shemale.com (apparently purchased by the same company if you compare them) went for $88, 500 and $525,00, respectively, proving that kinky's got nothing on she-males.
Internext's Renee Johnson said that the auction was conducted just like any other auction, whether for art or cattle.
"Bidders knew what they were bidding on beforehand," she said, "and they each had little paddles with numbers."
Aspects of the auction were like a fire sale. The sexy-sounding Opportunity.com sold for $150,000, but its original owners appeared to have gone out of business.
"It was a fun ride while it lasted (but) Opportunity.com has been forced to shutdown," read a placeholder on the site.
That Opportunity.com was being sold at a porn Internet convention is interesting, but that TeenModels.com, which sold for $80k and listed (as of today, anyway) "Child modeling" next to "Amature porn" among its services was creepy.
The auction netted just under $2 million.
A spokesperson for Moniker, the organization that sponsored the auction, noted that this was the first time the company had worked in the adult space and that more mainstream-sounding titles like Opportunity.com, which wasn't originally an adult site, are excellent ways of keeping the porn entrepreneur's portfolio "vertically integrated".
Previously: Report: Porn industry to utilize Internet; Why CES and AVN broke up; Ireland overwhelms InterWeb
See also: Moniker
Labels: business
posted by Gram the Man
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Thursday, February 01, 2007 
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