Tori Spelling, after revealing that she and her new husband rent porn from SugarDVD, has been rewarded with a diamond-dusted 14-carat gold Sugar Star Card that will allow her to rent free porn for life."We are offering our Sugar Star Card to any A-list celebrity that mentions using our service in the press," said SugarDVD owner Jax, who nevertheless gave one to Spelling, who got the celebrity endorsement ball rolling.
He then added: "We will give away free porn for life to A-List celebs until I'm sleeping in a garbage dump if that's what it comes to."
I congratulated Jax on the media buzz but asked at what point doling out free porn to celebs should stop. He said that Spelling's mentions of SugarDVD on local TV and radio stations as well as national magazines like Giant and in a recent New York Post Page Six column made him expect to double his business overnight.
I then thought about all the free swag celebrities get in gift rooms at the Emmys, Grammys, and Academy Awards and realized that if just 200 people signed up to SugarDVD based on something Tori Spelling says, giving out diamond cards to Lance Bass and Devendra Barnhart would similarly translate exposure to cash.
I doubted Jax had engaged in any of the cash-for-mentions scandals going on at Page Six lately, and he assumed that no keys to Tarzana bungalows had changed hands in promoting his porn rental service.
See also: SugarDVD
posted by Gram the Man
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Tuesday, August 01, 2006 
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